Whether gathering information for career change, market research, or new product / service offerings, it is important to speak with people who have previously tread on the ground you wish to travel.

Information interviews were sound advice 20 years ago to GenXers newly out of school when internet use was still in its beginning stages, and accessing those in the know still required picking up the phone. 

Now with social media, it is so easy to comment and speak directly with people, that we a...